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J. Cosmet. Sci., 63, 407–408 (November/December 2012) 407 COLORING THE COSMETIC WORLD: USING PIGMENTS IN DECORATIVE COSMETIC FORMULATIONS, by Edwin B. Faulkner (Allured Books, Carol Stream, IL 60188), 275 pp., $145.00 Faulkner’s new book, Coloring the Cos- metic World: Using Pigments in Decorative Cosmetic Formulations, is the latest color cos- metic technology book from Allured Pub- lishing. This book promises to provide a comprehensive look at all aspects of this subject and overall meets and exceeds that goal. Its blend of practical and theoretical information makes it a valuable addition to any cosmetic chemist’s bookshelf. This book covers the subject of colorants in 12 chapters. It also includes extensive appen- dices, glossary, and bibliography. The fi rst chapter provides a solid back- ground for the subject of colorants, cover- ing the topics of color theory, effects on people, physics, and fi nally an introduction to color chemistry. This is particularly helpful for a cosmetic chemist just getting started with the subject. The next four chapters take an in-depth look at the key aspects of choosing a colorant. These include regulatory considerations, stability, color esthetics, and the economics of color. The regulatory chapter provides a description of the requirements of the United States, European Union, and Japan. It also includes a nice historical perspective of how things ended up the way they are now. This chapter is particularly helpful because it suggests what may happen to color regulations in the future. In the chapter on color stability, the au- thor describes the various colorants that a formulator will likely use in his/her product. Two parts of this chapter will be most help- ful to cosmetic chemists, including a chart that lists the compatibility of color ants with a number of solvents and a section of colored photos of numerous powdered colors. No doubt this will become a section of the book that gets referred to often. One of the most useful chapters in this book is the one on color esthetics. Here, the author takes us through dozens of color ants describing the shade that can be produced, which product forms it is nor- mally used in, and both positive and nega- tive aspects of using the color. This chapter will save time for any color cosmetic for- mulator. The chapters in the second half of the book deal with the specifi cs of formulating with colorants, testing, and newer pigment technology. The chapter on pigment dis- persion focuses on creating color cosmetic products and it would have been nice to see this expanded to cover more types of formu- lations. The color testing chapter is brief but detailed methodologies in the appendix more than make up for any shortcomings. The fi nal chapters of this book discuss some specifi c color technologies including surface-treated pigments, effect pigments, specialty pigments, and natural colorants. Each chapter provides a blend of interesting Book Review